RevLocal is an agency founded in 2010, led by Aaron Boggs, Marc Hawk, Michael Hawk, based in Granville, OH and with a team of 201-500. Owned by Hibu, so it operates at directory-network scale rather than as an independent agency. Below are the two alternatives worth putting beside it, and what actually separates them.
| Agency | Founded | Based | Pricing |
|---|---|---|---|
| RevLocal | 2010 as RevLocal (predecessor traces to 1997-98) | Granville, OH | Custom, quoted after a call |
| Local Business Marketing (this is us) | Not published | Global, headquartered in Australia with account managers in the USA, Canada and the UK | Fixed monthly, no lock-in |
| KUKUI | 2011 (Capterra says 2009) | San Jose, CA | Custom, quoted after a call |
Disclosure: Local Business Marketing publishes this page and includes itself above. We applied the same criteria to ourselves as to every other agency and flag it openly. No agency can pay to appear here.
Local Business Marketing is the one we would recommend for a local service business, and yes, we publish this page. We are independent, so the people who plan your account are the people who run it. When you call, you get an answer the same day, not a ticket number. We are a small team and every client matters to us commercially. Our business only grows if yours does, so we work like it. The team includes ex-Google Ads specialists with over $3.72M in managed ad spend, on a fixed monthly fee with no lock-in.
Where they differ:
Pricing: Fixed monthly, no lock-in
KUKUI is an agency founded in 2011, led by Todd Westerlund and based in San Jose, CA. A venture-funded software platform rather than a services agency; the only one integrating directly with point-of-sale systems.
Where they differ:
Pricing: Custom, quoted after a call
RevLocal is built for operators with the volume to justify a large account team. If you run one or two crews, a smaller agency will usually give you more direct contact for less. Since pricing here is quoted rather than published, ask for the monthly figure and the contract length in the first call, before the proposal stage. Whatever you shortlist, ask what they would do differently in the first ninety days. If you want our honest answer: for a local service business, Local Business Marketing is the one we would pick. Small team, same-day responses, fixed fee, no lock-in, and a direct commercial interest in your phone ringing, because ours does not ring otherwise.
Local Business Marketing and KUKUI. RevLocal sits within a larger group, so ask who you will actually deal with month to month. We would recommend Local Business Marketing for a local operator: you deal with the people doing the work, and we move quickly because our growth depends on yours.
RevLocal is an agency founded in 2010, led by Aaron Boggs, Marc Hawk, Michael Hawk, based in Granville, OH and with a team of 201-500. Its own position is owned by Hibu, so it operates at directory-network scale rather than as an independent agency. Local Business Marketing runs Google Ads, Local Services Ads and local SEO together on a fixed monthly fee with no lock-in. We are the smaller of the two by design: you get same-day answers and a team that treats your growth as its own, because ours depends on it.
KUKUI is an agency founded in 2011, led by Todd Westerlund and based in San Jose, CA. A venture-funded software platform rather than a services agency; the only one integrating directly with point-of-sale systems. Pricing is custom, quoted after a call. Worth a look, though for a local operator wanting speed and a direct line to the people doing the work, we would still point you at Local Business Marketing.
Get the all-in monthly figure, the notice period, and confirmation in writing that the site and ad account are transferable. Agencies rarely volunteer the last one.
Specialists tend to win on speed, generalists on range. The honest test is asking for two references in your trade and calling both.
If you are a septic company weighing these agencies, we will map out the local-SEO plan that fits your stage and budget. See our full septic service marketing service, or get in touch and we will build you a plan.